The increasing use of powerful IT services in all public and private service sectors as for example administration, health services and entertainment has lead to a growing energy demand for centralized IT equipment in data centers and central IT units of companies. According to EU and US studies this trend will continue unless energy efficient technology and efficient operation of equipment is broadly implemented. Business-as-usual would lead to a doubling of energy consumption within a few years thereby also significantly increasing energy costs in data centers. The implementation of energy efficient technologies and optimized hardware operation however allows energy and cost savings of up to 60%.

PrimeEnergyIT supports the market development and demand for energy efficient central IT hardware and infrastructure providing tools and services for IT and infrastructure managers, consultants and other relevant experts. The PrimeEnergyIT initiative is operated by an international consortium of national agencies and research institutions in cooperation with a number of associate partners from industry.